This session will be presented in Portuguese.

What You Will Learn:

1. Key driver of the beef herd expansion
2. Moving from pasture based systems to grain fed animals, it´s real?
3. The challenges of sustainability: what is the reality regarding the Amazon region and Brazilian policies/regulations

Speaker: Mauricio Palma Nogueira, CEO Athenagro consulting

Maurício Palma Nogueira is an agronomist by the Escola Superior de Agricultura “Luiz de Queiroz” / USP. He has been a consultant since 1998, monitoring companies and analyzing market scenarios and financial results in the animal protein production chains. He planned the methodology and is the coordinator of the Livestock Rally. He is the author and co-author of several books, chapters and articles on economics, the accessibility of increasing the technological package, sustainability, the livestock market and trends in agribusiness. In 2015, 2016, 2017 and 2018 he was considered one of the 100 most influential personalities in Agribusiness, according to Dinheiro Rural magazine. In 2018, the Fernando Costa Medal was erected by the AEASP (Association of Agricultural Engineers of the State of São Paulo), as a highlight in the Private Initiative area among the best professionals of the year.